diff --git a/public/market.html b/public/market.html
index e3b7346..c38d05c 100644
--- a/public/market.html
+++ b/public/market.html
@@ -37,6 +37,42 @@
         </div>
     </div>
 </div>
+<div id="marketPreviewModal" class="modal-overlay hidden">
+    <div class="modal-card market-preview-card">
+        <div class="modal-header">
+            <div>
+                <p class="eyebrow">Persona preview</p>
+                <h3 id="marketPreviewName">Persona details</h3>
+            </div>
+            <button id="marketPreviewClose" type="button" class="icon-button">Close</button>
+        </div>
+        <div class="market-preview-body">
+            <p id="marketPreviewMeta" class="persona-guidance"></p>
+            <div class="market-preview-details">
+                <div>
+                    <h4>Pronouns</h4>
+                    <p id="marketPreviewPronouns"></p>
+                </div>
+                <div>
+                    <h4>Appearance</h4>
+                    <p id="marketPreviewAppearance"></p>
+                </div>
+                <div>
+                    <h4>Background</h4>
+                    <p id="marketPreviewBackground"></p>
+                </div>
+                <div>
+                    <h4>Details</h4>
+                    <p id="marketPreviewDetails"></p>
+                </div>
+            </div>
+        </div>
+        <div class="market-preview-actions">
+            <button id="marketPreviewConfirm" type="button" class="primary-action">Take persona</button>
+            <button id="marketPreviewCancel" type="button" class="secondary-action">Cancel</button>
+        </div>
+    </div>
+</div>
 <script src="market.js" defer></script>
 </body>
 </html>
diff --git a/public/market.js b/public/market.js
index 584a505..80b4816 100644
--- a/public/market.js
+++ b/public/market.js
@@ -3,7 +3,18 @@ const marketUserPersonaList = document.getElementById("marketUserPersonaList");
 const refreshMarketBtn = document.getElementById("refreshMarket");
 const marketStatus = document.getElementById("marketStatus");
 const marketSearchInput = document.getElementById("marketSearch");
+const marketPreviewModal = document.getElementById("marketPreviewModal");
+const marketPreviewName = document.getElementById("marketPreviewName");
+const marketPreviewMeta = document.getElementById("marketPreviewMeta");
+const marketPreviewPronouns = document.getElementById("marketPreviewPronouns");
+const marketPreviewAppearance = document.getElementById("marketPreviewAppearance");
+const marketPreviewBackground = document.getElementById("marketPreviewBackground");
+const marketPreviewDetails = document.getElementById("marketPreviewDetails");
+const marketPreviewConfirm = document.getElementById("marketPreviewConfirm");
+const marketPreviewCancel = document.getElementById("marketPreviewCancel");
+const marketPreviewClose = document.getElementById("marketPreviewClose");
 let allMarketPersonas = [];
+let pendingMarketPersona = null;
 
 async function request(url, data, method = "POST") {
     try {
@@ -81,8 +92,8 @@ function renderMarketList(personaItems, listElement, personaType) {
 
         const getBtn = document.createElement("button");
         getBtn.type = "button";
-        getBtn.textContent = personaType === "assistant" ? "Get & equip as AI" : "Get & equip as You";
-        getBtn.addEventListener("click", () => collectMarketPersona(persona.id, persona.persona_type));
+        getBtn.textContent = "View details";
+        getBtn.addEventListener("click", () => openMarketPreview(persona));
 
         actions.appendChild(getBtn);
         item.appendChild(titleRow);
@@ -92,6 +103,30 @@ function renderMarketList(personaItems, listElement, personaType) {
     });
 }
 
+function formatPersonaField(value) {
+    return value && value.trim() ? value.trim() : "Not provided.";
+}
+
+function openMarketPreview(persona) {
+    if (!marketPreviewModal) return;
+    pendingMarketPersona = persona;
+    marketPreviewName.textContent = persona.name;
+    marketPreviewMeta.textContent = buildPersonaMeta(persona);
+    marketPreviewPronouns.textContent = formatPersonaField(persona.pronouns);
+    marketPreviewAppearance.textContent = formatPersonaField(persona.appearance);
+    marketPreviewBackground.textContent = formatPersonaField(persona.background);
+    marketPreviewDetails.textContent = formatPersonaField(persona.details);
+    marketPreviewConfirm.textContent =
+        persona.persona_type === "assistant" ? "Get & equip as AI" : "Get & equip as You";
+    marketPreviewModal.classList.remove("hidden");
+}
+
+function closeMarketPreview() {
+    if (!marketPreviewModal) return;
+    marketPreviewModal.classList.add("hidden");
+    pendingMarketPersona = null;
+}
+
 function filterMarketPersonas() {
     const query = marketSearchInput?.value.trim().toLowerCase() || "";
     if (!query) return allMarketPersonas;
@@ -160,6 +195,31 @@ if (marketSearchInput) {
     marketSearchInput.addEventListener("input", () => applyMarketFilter());
 }
 
+if (marketPreviewCancel) {
+    marketPreviewCancel.addEventListener("click", closeMarketPreview);
+}
+
+if (marketPreviewClose) {
+    marketPreviewClose.addEventListener("click", closeMarketPreview);
+}
+
+if (marketPreviewModal) {
+    marketPreviewModal.addEventListener("click", (event) => {
+        if (event.target === marketPreviewModal) {
+            closeMarketPreview();
+        }
+    });
+}
+
+if (marketPreviewConfirm) {
+    marketPreviewConfirm.addEventListener("click", async () => {
+        if (!pendingMarketPersona) return;
+        const {id, persona_type} = pendingMarketPersona;
+        closeMarketPreview();
+        await collectMarketPersona(id, persona_type);
+    });
+}
+
 window.addEventListener("load", () => {
     loadMarketPersonas();
 });
diff --git a/public/script.js b/public/script.js
index f620ad5..be1f6da 100644
--- a/public/script.js
+++ b/public/script.js
@@ -306,6 +306,14 @@ function renderPersonaList(personaItems, activeId, listElement, personaType) {
         publishBtn.textContent = isPublished ? 'Update listing' : 'Publish';
         publishBtn.addEventListener('click', () => publishPersona(persona.id));
 
+        if (isPublished) {
+            const unpublishBtn = document.createElement('button');
+            unpublishBtn.type = 'button';
+            unpublishBtn.textContent = 'Unpublish';
+            unpublishBtn.addEventListener('click', () => unpublishPersona(persona.id));
+            actions.appendChild(unpublishBtn);
+        }
+
         const deleteBtn = document.createElement('button');
         deleteBtn.type = 'button';
         deleteBtn.textContent = 'Delete';
@@ -402,6 +410,12 @@ async function publishPersona(personaId) {
     await loadPersonas();
 }
 
+async function unpublishPersona(personaId) {
+    const res = await post(`/personas/${personaId}/unpublish`, {});
+    if (res.error) return;
+    await loadPersonas();
+}
+
 function setLoadingState(loading) {
     isProcessing = loading;
     sendBtn.disabled = loading;
diff --git a/public/style.css b/public/style.css
index a8c243f..a158d17 100644
--- a/public/style.css
+++ b/public/style.css
@@ -992,6 +992,16 @@ a.secondary-action {
         grid-template-columns: 1fr;
     }
 
+    .chat-header {
+        flex-direction: column;
+        align-items: flex-start;
+    }
+
+    .chat-header-actions {
+        width: 100%;
+        justify-content: flex-start;
+    }
+
     .chat-sidebar {
         order: 2;
     }
@@ -1020,6 +1030,35 @@ a.secondary-action {
     h1 {
         font-size: 1.6rem;
     }
+
+    .persona-popover {
+        width: 95vw;
+        right: auto;
+        left: 0;
+    }
+
+    .persona-item-actions {
+        flex-direction: column;
+        align-items: stretch;
+    }
+
+    .market-shell {
+        padding: 20px;
+    }
+
+    .market-header {
+        flex-direction: column;
+        align-items: stretch;
+    }
+
+    .market-header-actions {
+        width: 100%;
+        justify-content: flex-start;
+    }
+
+    .market-search {
+        max-width: none;
+    }
 }
 
 @media (max-width: 480px) {
@@ -1039,6 +1078,15 @@ a.secondary-action {
     #messages {
         padding: 14px;
     }
+
+    .market-preview-actions {
+        flex-direction: column;
+        align-items: stretch;
+    }
+
+    .market-preview-details {
+        grid-template-columns: 1fr;
+    }
 }
 
 .consent-container {
@@ -1109,6 +1157,44 @@ html, body {
     padding: 16px;
 }
 
+.market-preview-card {
+    width: min(640px, 95vw);
+    display: grid;
+    gap: 12px;
+}
+
+.market-preview-body {
+    display: grid;
+    gap: 12px;
+}
+
+.market-preview-details {
+    display: grid;
+    grid-template-columns: repeat(auto-fit, minmax(220px, 1fr));
+    gap: 12px;
+}
+
+.market-preview-details h4 {
+    margin: 0 0 4px;
+    font-size: 0.85rem;
+    color: var(--text-secondary);
+    text-transform: uppercase;
+    letter-spacing: 0.08em;
+}
+
+.market-preview-details p {
+    margin: 0;
+    font-size: 0.9rem;
+    color: var(--text-primary);
+}
+
+.market-preview-actions {
+    display: flex;
+    gap: 12px;
+    flex-wrap: wrap;
+    justify-content: flex-end;
+}
+
 .modal-header {
     display: flex;
     align-items: center;
diff --git a/server.js b/server.js
index cc552ac..6ba52f6 100644
--- a/server.js
+++ b/server.js
@@ -529,6 +529,12 @@ const listPublishedPersonaIdsStmt = db.prepare(`
     WHERE creator_username = ?
 `);
 
+const deleteMarketPersonaByPersonaIdStmt = db.prepare(`
+    DELETE FROM persona_market
+    WHERE persona_id = ?
+      AND creator_username = ?
+`);
+
 const incrementMarketUsageCountStmt = db.prepare(`
     UPDATE persona_market
     SET usage_count = usage_count + 1
@@ -849,6 +855,7 @@ app.delete("/personas/:id", requireLogin, (req, res) => {
     if (activePersonas.active_user_persona_id === personaId) {
         setActiveUserPersonaStmt.run(user, null);
     }
+    deleteMarketPersonaByPersonaIdStmt.run(personaId, user);
     res.json({message: "Persona deleted"});
 });
 
@@ -915,6 +922,23 @@ app.post("/personas/:id/publish", requireLogin, (req, res) => {
     res.json({persona: marketPersona});
 });
 
+app.post("/personas/:id/unpublish", requireLogin, (req, res) => {
+    const user = req.session.user;
+    const personaId = Number(req.params.id);
+    const persona = getPersonaForPublishStmt.get(personaId, user);
+    if (!persona) {
+        return res.status(404).json({error: "Persona not found"});
+    }
+    if (persona.source_market_id) {
+        return res.status(403).json({error: "Collected personas cannot be unpublished."});
+    }
+    const result = deleteMarketPersonaByPersonaIdStmt.run(personaId, user);
+    if (result.changes === 0) {
+        return res.status(404).json({error: "Persona is not published."});
+    }
+    res.json({message: "Persona unpublished"});
+});
+
 app.post("/personas/market/:id/collect", requireLogin, (req, res) => {
     const user = req.session.user;
     const marketId = Number(req.params.id);